The Team

At 3 Letter Code Consulting, our team brings together deep expertise in airport commercial strategy, digital transformation, and technology integration — bridging the worlds of operations, brand, and data to unlock measurable non-aviation growth.

With backgrounds spanning Fraport, Lufthansa Group, and leading travel-tech ventures, we combine first-hand industry insight with the agility of a boutique consultancy mindset.
Our work connects what truly matters: commercial performance, operational efficiency, and a seamless passenger experience.


We form a team that blends strategic vision, product design, and technological execution.
We design frameworks that make airports and infrastructure operators more profitable, more digital, and more connected — transforming commercial potential into measurable results.

Our DNA:

  • Commercial strategy meets digital execution
  • Airport-native expertise with a global outlook
  • Data-driven design and implementation
  • Proven impact across retail, parking, loyalty, and ancillary services

Benjamin Ritschel
Co-Founder

- Strategy & Sales

- Marketing & CRM

- Finance & Controlling

Merrit Ritschel 
Co-Founder

- Product Development 

- Innovation & Strategy

- Marketing & Comms

Daniel Poerschke 
Co-Founder

- Product Development 

- Innovation

- Technology & Blockchain

3 Letter Code Consulting GmbH

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